A Marketing Revolution To Set You & Your Business Free
I've never really considered myself a rebel.
If you tell me to show up at 8 a.m. and bring a notebook and pen, I will show up at 8 a.m. with a notebook and several pens.
If I was assigned homework, I did the homework.
I don't speed.
I use my turn signal.
Generally, I follow rules.
But what I'm realizing in this new decade of life, is that I'm more of a rebel than I originally thought.
I do question rules when they seem arbitrary.
Now listen, I realize there is A LOT of room for subjectivity here, but as humans, we make up a lottttt of weird rules. We see this a whole lot in Christianity. Maybe I'll hop up on that soapbox another day š
But for now I'll stay in my lane and talk about marketing. I started my business because I saw women feeling like they were stuck in a box or getting hung up on following the rules.
Things like the 80/20 rule.
Or continuing to "niche" down.
Or "funnels are the only way to maximize sales."
Or "you need a Facebook group and you need to go live at the same time every day"
If you have a business, you've probably invested in learning some basic marketing principles.
But when we focus on the tactics, we can forget about the PEOPLE.
Strategy is important, but how do you know when a strategy is working for you? How do you know when a marketing principle doesn't serve you or your audience?
How do you know when to throw out the rulebook and choose what is BETTER?
That's where Rule Breaker comes in.
This is the marketing revolution that will set you and your business free from the overt and subversive marketing messages that have you following the rules without giving you the results you crave.
Ready to be a rebel?
